When I See Red
By Anthony Douglas Gere
One question that is important to remember while reading this theory, is to be
answered by each individual on a one on one basis, not as a group. I remember
one of my mentors saying to me when presenting a product to a client, "There
is a difference on who you are selling this to, and who will buy it. A person is
smart, and people as a group, are dumb. Deal with the person, not the people".
I think that is great sound advice, but not, where this theory needs to be or go
to, right now. So let me go where I need to be, so I can guide you, where this
theory is suppose to take us. The question, what is in a color, and how
important is that color, when you see it? Now on many levels, a color does
many things, it can excite, relax, stimulate, and makes one create and makes
one forget about, the other shades in the rainbow when there is no rainbow in
sight. I say that from a professional perspective, just as I can, on a personal
one, so come with me, and enjoy the patterns you may see on this journey.
While in college and studying a high level of marketing strategies, I discovered
that colors, signify much more than just a color. I mean this is elementary in
many ways, but have you realized that when in a doctor’s office, the waiting
room is an earth tone or something soft? That is to relax you, make you feel
comfortable before going into a place you may be nervous about. In all
hospitals, the walls are white to create a pure and sterile environment, and
dictates to those that work there and visit, this is a clean and detailed kept
place, so act, accordingly. In many nightclubs where everything revolves
around mystery and sexuality, many things are dark, to hide the flaws, dirt and
stains left by the previous person, and to create, an intimate and or erotic
environment that you obviously came to be a part of. Even in and on a business
level, colors like the color Blue, signifies strength and reliability, where as the
color yellow, instills a rush type of behavior in wanting your results, fast. Even
when building a company from scratch, a major part and pretty much in the
beginning stages on building and creating a companies image, revolves around
color, or the color it wants as its representative, or logo. But did you know the
color of a car or truck, has a higher and lower rate of stoppage by the police
and the insurance carriers? I mean if you drive a bright red Maserati like the
one I just bought CJ, the chances on you being pulled over or getting that
second look by rubber neckers or whomever, are higher than a person driving
a Grey or silver car four door sedan. It’s the color that catches our eye, and that
color, paints a picture that can either bring out the beauty or beast, inside all of
us. So in saying that, let me paint a portrait you hopefully can see about colors,
on why certain colors, have made me do things I knew I could not control, in a
stereotypical way.
I personally think that in a person’s life, they come in contact with three people
on a personal and intimate level, that will never leave them. Three significant
people, that basically everyone after them, will be measured up or referred to
as the standard or measuring stick. These three people are; Those we teach,
those that teach us and the one(s) we learn with. I say that because if you want
to submit to cupid or not, are immediately in and or was in a relationship you
wanted to be in or not, there are at least in my opinion, three people, that leave
their mark, if you are with them or not. I remember watching one of my all-time
favorite movies, "The Notebook", and Rachel Mc Adams mother in the movie,
drove her to this man that she was deeply in love with before her now
marriage, that was working slave labor for pennies, in this what seemed to be,
construction site or brick yard. This man had her heart, but not her mind of
reality on what was most important to her the person, in living the life she
wanted to live as a woman, mother and example for the world to see. You see
after her sense of reality set it after coming from nothing and seeing even less
in her future on how to not just survive, but to live with a man she loved deeply
but could not provide the life she needed, she got married to a fine man that
provided a great life for her, but did not fulfill her heart like my man swinging
that hammer, that Rachel Mc Adams eventually, married and had also, fallen in
love with in her soul-mate, the younger hammer swinger waiting on her to see
his true colors.
By Anthony Douglas Gere
One question that is important to remember while reading this theory, is to be
answered by each individual on a one on one basis, not as a group. I remember
one of my mentors saying to me when presenting a product to a client, "There
is a difference on who you are selling this to, and who will buy it. A person is
smart, and people as a group, are dumb. Deal with the person, not the people".
I think that is great sound advice, but not, where this theory needs to be or go
to, right now. So let me go where I need to be, so I can guide you, where this
theory is suppose to take us. The question, what is in a color, and how
important is that color, when you see it? Now on many levels, a color does
many things, it can excite, relax, stimulate, and makes one create and makes
one forget about, the other shades in the rainbow when there is no rainbow in
sight. I say that from a professional perspective, just as I can, on a personal
one, so come with me, and enjoy the patterns you may see on this journey.
While in college and studying a high level of marketing strategies, I discovered
that colors, signify much more than just a color. I mean this is elementary in
many ways, but have you realized that when in a doctor’s office, the waiting
room is an earth tone or something soft? That is to relax you, make you feel
comfortable before going into a place you may be nervous about. In all
hospitals, the walls are white to create a pure and sterile environment, and
dictates to those that work there and visit, this is a clean and detailed kept
place, so act, accordingly. In many nightclubs where everything revolves
around mystery and sexuality, many things are dark, to hide the flaws, dirt and
stains left by the previous person, and to create, an intimate and or erotic
environment that you obviously came to be a part of. Even in and on a business
level, colors like the color Blue, signifies strength and reliability, where as the
color yellow, instills a rush type of behavior in wanting your results, fast. Even
when building a company from scratch, a major part and pretty much in the
beginning stages on building and creating a companies image, revolves around
color, or the color it wants as its representative, or logo. But did you know the
color of a car or truck, has a higher and lower rate of stoppage by the police
and the insurance carriers? I mean if you drive a bright red Maserati like the
one I just bought CJ, the chances on you being pulled over or getting that
second look by rubber neckers or whomever, are higher than a person driving
a Grey or silver car four door sedan. It’s the color that catches our eye, and that
color, paints a picture that can either bring out the beauty or beast, inside all of
us. So in saying that, let me paint a portrait you hopefully can see about colors,
on why certain colors, have made me do things I knew I could not control, in a
stereotypical way.
I personally think that in a person’s life, they come in contact with three people
on a personal and intimate level, that will never leave them. Three significant
people, that basically everyone after them, will be measured up or referred to
as the standard or measuring stick. These three people are; Those we teach,
those that teach us and the one(s) we learn with. I say that because if you want
to submit to cupid or not, are immediately in and or was in a relationship you
wanted to be in or not, there are at least in my opinion, three people, that leave
their mark, if you are with them or not. I remember watching one of my all-time
favorite movies, "The Notebook", and Rachel Mc Adams mother in the movie,
drove her to this man that she was deeply in love with before her now
marriage, that was working slave labor for pennies, in this what seemed to be,
construction site or brick yard. This man had her heart, but not her mind of
reality on what was most important to her the person, in living the life she
wanted to live as a woman, mother and example for the world to see. You see
after her sense of reality set it after coming from nothing and seeing even less
in her future on how to not just survive, but to live with a man she loved deeply
but could not provide the life she needed, she got married to a fine man that
provided a great life for her, but did not fulfill her heart like my man swinging
that hammer, that Rachel Mc Adams eventually, married and had also, fallen in
love with in her soul-mate, the younger hammer swinger waiting on her to see
his true colors.
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